Product discovery
Help shoppers narrow choices, understand product fit, and move from a question to the right variant or checkout path.
12
feature guides
Connect
WooCommerce available · Custom API on Pro+ · Shopify coming soon
25
interface languages
14 days
Growth trial
Product and plan facts · review current plans
Modules grouped by outcome
Zubby brings shopper conversations, product knowledge, recovery and measurement into one workspace. Start with the outcome you need, test it on your own store, then add the next one.
Help shoppers narrow choices, understand product fit, and move from a question to the right variant or checkout path.
Win back abandoned carts and quiet customers with in-session prompts, recovery emails and journeys.
Answer from your own documents and locked facts, and hand off when the answer is not there.
Test what works and automate the follow-up, with results for every variant and journey step.
See AI-influenced orders by funnel and segment, and inspect an optional holdout; order-linked lift calculation is Shopify-specific.
Connect your store platform, messaging channels, email tools, helpdesk and analytics.
Keep store data separate and protected, with roles, audit logs and privacy requests handled for you.
Each guide explains what the feature does for your shoppers and your team, how to set it up, and which plan includes it. Messaging channels need your own provider account; Instagram and Messenger are rolling out and require Meta approval.
Answers product questions from your catalog, recommends and compares products, adds to cart, and helps with orders.
Read the deep-dive
Answers from your shipping, returns, sizing and FAQ content, with sources recorded and gaps flagged for you to fill.
Read the deep-dive
Match the chat to your brand: colors, fonts, launcher, position, opening message and audience, with a live preview.
Read the deep-dive
Spots hesitation and opens the chat with a helpful answer or an approved offer before the shopper leaves.
Read the deep-dive
Follows up with known shoppers who viewed products but did not add to cart, with consent built in.
Read the deep-dive
AI-written emails for each abandoned cart, in your brand voice and sent from your own mailbox if you like.
Read the deep-dive
Triggered flows for abandoned carts, back in stock, price drops, post-purchase, replenishment, birthdays and win-back.
Read the deep-dive
Test two or three opening messages, compare add-to-cart and purchases, and promote the winner.
Read the deep-dive
See the orders the agent influenced under a published 30-minute rule, plus funnels, cohorts and an optional holdout.
Read the deep-dive
Replies in the shopper's language, with the chat interface translated into 25 languages.
Read the deep-dive
Shopify, WooCommerce and the Custom API, plus your connected tools. Instagram and Messenger depend on rollout and Meta approval; see the integration status and prerequisites.
Read the deep-dive
Data kept separate per store, encrypted credentials, team roles, two-factor sign-in, audit logs and GDPR requests.
Read the deep-dive
New in the AI agent
When a shopper asks whether a product is any good, the agent can share its average rating and review count, the themes buyers praise or complain about, and two or three short quotes, with no reviewer names. Needs the Reviews module (Growth) and imported reviews. Judge.me, Yotpo or Stamped sources may need an adapter; verify the source connection before relying on review answers.
Signed-in shoppers can see what they are subscribed to and when the next order is charged. Skip, reschedule, pause and cancel are available only if you turn them on (off by default), and every change is confirmed with the shopper first.
Modules by plan
Every plan includes the AI sales agent, cart rescue, recovery emails, multilingual answers, the widget designer, and the margin guard that checks known product costs. Without costs, the offer cap limits discounts but cannot guarantee profitability. The modules below unlock by plan. Each links to the setup guide.
Included from Growth on WooCommerce and existing connected Shopify stores.
Broadcasts
Send a one-off campaign to a shopper segment: you write a short brief and the AI writes each recipient's message.
Setup guide
Journeys
Triggered multi-step flows for cart, checkout and browse abandonment, back in stock, price drops, post-purchase, replenishment, birthdays and win-back, sent by email or web push. SMS and WhatsApp steps need Pro.
Setup guide
Loyalty and rewards
Points earned on purchases, with earn-rate and VIP tiers. Signed-in shoppers redeem rewards in chat for a code from a pool, a shared code, or an automatic WooCommerce coupon.
Setup guide
Reviews hub
Import product reviews so the agent can answer with each product's rating, review count, common praise and complaints, and short quotes, and moderate flagged conversations and product Q&A drafts in one queue.
Setup guide
Content Studio
AI-drafted email, SMS and web push campaign copy in your brand voice, approved before use.
Setup guide
Premium widget themes
Designer presets, theme A/B tests and scheduled themes on top of the core widget designer.
Setup guide
Proactive engagement
Behavior triggers open the chat with a page-aware opener before the shopper clicks, capped per session.
Setup guide
AI search answers
Supported storefront search integrations provide a cited AI answer and product suggestions. The search presentation depends on the platform setup; review the integration guide before enabling it.
Setup guide
Product-finder quizzes
Guided-selling quizzes whose answers map to catalog filters and are saved as shopper preferences for segments and journeys.
Setup guide
Product page Q&A
Three to five questions and answers per product page, written from the product, your policies and its reviews, published after your review or automatically.
Setup guide
Profit analytics
Gross profit and margin on AI-attributed orders, profit by product, a daily trend and a CSV export, with cost coverage shown next to every figure.
Setup guide
Conversation Insights
Weekly product gaps, objections, competitor mentions and top questions found in shopper conversations, with sample threads to check.
Setup guide
Profit-aware recommendations
Opt-in ranking that slightly favors higher-margin and overstocked products among equally relevant ones, plus per-category discount floors.
Setup guide
Zendesk and Gorgias handoff
Each Zubby ticket opens a Zendesk or Gorgias ticket with the transcript and order context; agent replies and status changes sync back once you save the webhook secret.
Setup guide
Cart and browse recovery
AI-written recovery emails for abandoned carts and browsing sessions, sent from your own mailbox with unsubscribe built in.
Setup guide
AI order actions
Opt-in tools that let the AI cancel, refund, edit or change the address on unshipped orders after verifying the shopper and asking them to confirm.
Setup guide
Added on Pro, which also opens the Custom API path.
Messaging channels
The same agent answers WhatsApp, Instagram DMs, Facebook Messenger and Twilio SMS, with replies in your unified inbox.
Setup guide
Predictions
Stockout forecast and churn risk on Overview and Shoppers, plus product return rates the agent uses to set fit expectations.
Setup guide
Public REST API and MCP endpoint
Store-scoped API keys to push catalog and orders from a custom storefront and read conversations and leads, plus a read-only MCP endpoint AI agents can search.
Setup guide
Outbound webhooks
Signed event delivery to your own endpoint, Zapier or Make.
Setup guide
Custom AI tools
Connect your own HTTPS APIs as tools the agent can call, with request validation, timeouts and network safeguards.
Setup guide
Contribution profit
Profit after payment fees and shipping, profit ROI against your plan, incremental profit against the holdout group, and contribution LTV for segments.
Setup guide
AI shopping feeds
A Google Merchant Center feed and an OpenAI product feed file built from your live catalog, with build and fetch stats in the dashboard.
Setup guide
Enterprise only, agreed with sales.
Plan prices and conversation limits are on the pricing comparison.
Across the funnel
You do not need every module on day one. Start with the clearest shopper problem, configure the related workflow, and verify it before adding another.
Discovery
Shopper cannot find the right product in a large catalog.
Feature
AI Sales Agent + Knowledge Base AI
Zubby workflow
Search, compare and recommend from your catalog
See module
Consideration
Hesitant browser bounces between size guide, reviews, and shipping page.
Feature
Cart Rescue
Zubby workflow
A helpful answer or approved offer in the moment
See module
Checkout drop-off
Cart abandoned. Shopper closes the tab.
Feature
Recovery Emails + Browse Abandonment
Zubby workflow
Personal follow-up written for the cart
See module
Retention
First-time buyer never comes back.
Feature
Journeys & Automation · Win-back flows
Zubby workflow
Replenishment, loyalty and win-back journeys
See module
Shared context, separate controls
Catalog, knowledge, conversations, recovery and analytics share the same store data, so you set things up once. Your rules, offers, consent settings and team roles decide what each feature is allowed to do.
Start from the outcome
Pick the outcome you want and see which features deliver it.
Growth supports WooCommerce, starts at $49 per month, and includes a 14-day trial. New Shopify connections are coming soon. Custom and headless storefronts use the API on Pro or above.
Evaluate Merchant Ask and its plan limits alongside the shopper assistant. Check actions by platform before relying on cart or order operations. WooCommerce is available now; new Shopify connections remain coming soon. Custom API and read-only MCP require Pro or Enterprise.